Blog

I’m doing my best to stick to this weekly blog, but damn, this shit is hard! With work, bills, babies, and my own ADD pulling me in a million directions, sitting down and writing can feel impossible. But hey, I’m here! Look at me now, Ma!So, where were we?Oh yeah—the moment I realized cannabis was more than just a plant. It was medicine. It was community. It was a commodity that could be monetized …

Now that you know the basics about me, Eric Welch, it’s time to dive a bit deeper. So, let’s go back to where my journey with cannabis—well, weed as we called it—really began. We had a million names for it: dro, fire, crunchy, triple grade A, the list goes on. I could probably fill this whole blog with the lingo alone.You already know I bounced around between homes, what some might label a “b …

Reintroducing Drop of Sunshine: A Journey with Eric WelchAlright, so here we go! This time, we're kicking off with something a little different. In the past, I (Eric Welch) tried following the traditional brand playbook—the one with the stiff blogs, canned voices, and soulless ‘industry talk.’ Those blogs didn’t connect with anyone, least of all with me. Many brands out there are so busy trying to …

There has been a growing fascination with natural remedies and holistic approaches to health and wellness. Everyone seems to be more aware of the powers mother earth provides. Without synthesising being done by big pharmaceutical companies.   Essential oils, derived from plants, have gained popularity for their therapeutic properties. Terpenes and Mono-terpenes that make up the plan …